DACC & Your Personal Brand

DACC -- Differentiation, Authenticity, Consistency & Clarity. These four touchstones of developing a Personal (Leadership) Brand are the core of what Lisa Orrell addresses in her new book "Millennials into Leadership: The Ultimate Guide for Gen Y's Aspiring to be Effective, Respected, Young Leaders at Work." How have you considered your values, work ethic, attitude, perspective, and even personal style might influence the development of your own Personal Leadership Brand? This takes time, patience, and is a continual evolution but can lead to great personal and professional success and satisfaction.